SWOT Examples

Aldi SWOT Analysis

Example example. Last modified: 2nd Nov 2020

In the 12 weeks coming up to the 21st of May, Aldi sales rose by 19.8%, in comparison to the big four supermarkets of the U.K., Asda, Tesco, Morrisons and Sainsbury's, whose sales grew collectively...

Burberry SWOT Analysis

Example example. Last modified: 2nd Nov 2020

Burberry is a luxurious fashion retailer that has a strong presence in Western economies. The company targets high-end consumers of all ages and genders and specialises in producing clothing, perfumes...

Coca-Cola SWOT Analysis

Example example. Last modified: 10th Nov 2020

Coca Cola was founded in Atlanta, Georgia in 1886, becoming a globally recognised brand with distinctive products and packaging. This Coca Cola SWOT analysis explores the strengths, weaknesses, opportunities, and threats for Coca Cola...

Deliveroo SWOT Analysis

Example example. Last modified: 2nd Nov 2020

Strong founder base from both a former investment banker and a software director has led to traditional star-up hurdles being avoided. Will Shu the software director co-founder has successfully...

Emirates SWOT Analysis

Example example. Last modified: 2nd Nov 2020

Emirates' major strength is its location: from its central hub at Dubai airport, the vast majority of the world's population could be reached within a single flight, making the region an excellent transition point for long-haul travellers, which...

Etihad SWOT Analysis

Example example. Last modified: 2nd Nov 2020

A unique strength that rival airlines located outside the Gulf region cannot imitate is Etihad's favourable location: the majority of the population could be reached from Abu Dhabi International airport within 10 hours, which made...

Etsy Swot Analysis

Example example. Last modified: 2nd Nov 2020

Etsy is a forward-looking and innovative company whose electronic commerce platform allows individuals to earn a living using craftsmanship, creativity, and entrepreneurship. Headquartered in Brooklyn, New York, Etsy began...

Gap Inc SWOT Analysis

Example example. Last modified: 2nd Nov 2020

The Global Winter Clothing Market 2017 report for the USA indicates that Gap is set to be a top player in the 2017 clothing market, although Inditex and American Eagle Outfitters are also listed as key players in the...

Grey Goose Business and SWOT Analysis

Example example. Last modified: 3rd Sep 2020

Grey Goose Internationally renowned luxury brand for premium vodka, Grey Goose was the brainchild of Sidney Frank, who even started the marketing of the product in the markets even before it hit the p...

Grubhub Company SWOT and Financial Analysis

Example example. Last modified: 4th Nov 2020

In 2004, coworkers Matt Maloney and Mike Evans were uspet that there wasn’t a food delivery service, so they created their own in Chicago, Illinois. When they first created their business model, the...

GSK SWOT Analysis

Example example. Last modified: 2nd Nov 2020

A renewed financial investment into R&D will allow GSK to grow competitively as the company focuses on identifying new products and streamlining existing manufacturing through...

H&M SWOT Analysis

Example example. Last modified: 2nd Nov 2020

The new strategy of H&M announced in April 2017 is hailed as being an economic revolution, in that it is a role model for the circular economy and is touted as leading the change towards renewable...

Innocent Drinks SWOT Analysis

Example example. Last modified: 2nd Nov 2020

The SWOT analysis reveals the strengths and weaknesses of Innocent Drinks and addresses the opportunities and threats presented by...

Kroger SWOT Analysis

Example example. Last modified: 2nd Nov 2020

Kroger supermarkets and multi-department stores exist throughout the United States under flagship brands such as Kroger, Fry's, Ralph's, and King Soopers, just to name a few. The company also operates additional grocery, retail...

Lululemon SWOT Analysis

Example example. Last modified: 2nd Nov 2020

Lululemon is an athletic apparel company specialising in the design, distribution, and retail of technologically-sophisticated activewear. Encompassing a network of 406 stores, Lululemon maintains storefronts in 12 countries throughout...

Netflix SWOT Analysis

Example example. Last modified: 2nd Nov 2020

After ten years, Netflix has become the sole brand name for online streaming content with a share price increase of over 6000% since 2007...

Patrick Industries SWOT Analysis

Example example. Last modified: 4th Nov 2020

The purpose of this paper is perform a SWOT (strengths, weaknesses, opportunities, threats) analysis on the company Patrick Industries, INC. This company is primarily known for being a household/busin...

Qatar Airways SWOT Analysis

Example example. Last modified: 2nd Nov 2020

While the country's oil industry has also contributed to Qatar Airways' growth, the airline's location appears to be the strongest competitive advantage: from the Gulf region, the vast majority of the world's population could be reached...

Subway SWOT Analysis

Example example. Last modified: 2nd Nov 2020

An American company, Subway was founded in 1965 and has seen grown to having stores in over 44,000 locations in 113 countries around the world making it the world's largest submarine sandwich...

SWOT Analyis of Whole Foods

Example example. Last modified: 28th Feb 2020

Strengths The strengths of Whole Foods Market can be observed from three different perspectives namely customers, employees and investors. In particular, the following are the strengths of the com...

SWOT Analysis of Amazon.com

Example example. Last modified: 10th Nov 2020

This SWOT analysis looks at Amazon, one of the world's leading online retailers that offers books, movies, music, clothing, groceries, sporting goods and housewares to many countries. This Amazon SWOT analysis looks at the strengths, weaknesses, opportunities and threats of Amazon....

SWOT Analysis of Best Buy

Example example. Last modified: 2nd Nov 2020

Best Buy has a strong market presence after its major competitors such as Radio Shack declined (Prange, 2016). Reports show that Best Buy made profits of $39.49 billion in 2015 (Prange, 2016). Huge profits are an indication...

SWOT Analysis of BMW

Example example. Last modified: 2nd Nov 2020

BMW started off as an aircraft manufacturing company in Munich which is the capital of Bavaria. Karl Friedrich Rapp a manufacturer of airplanes components, especially aircraft engines needed an external financial supporter for...

SWOT Analysis of Boeing

Example example. Last modified: 2nd Nov 2020

Supply Chain Innovation: By outsourcing 70 per cent of the components of 787 Dreamliner rather than building the entire aircraft on its own, Boeing would only assemble the parts of the completed sub-assemblies and test the...

SWOT Analysis of British Petroleum (BP)

Example example. Last modified: 2nd Nov 2020

This SWOT analysis examines British Petroleum (BP), one of the world's largest energy companies, which is known for its petrochemical business around the world. Headquartered in London, England, the company...

SWOT Analysis of Cadbury PLC

Example example. Last modified: 4th Nov 2020

Until 2010, when it was bought by Kraft in a hostile takeover, Cadbury was a UK owned company (Wallop 2016). Now part of the Kraft's Mondelez Group of businesses, Cadbury has undergone a number including the relocation...

SWOT Analysis of Disney

Example example. Last modified: 2nd Nov 2020

Diversified product and service portfolio The five segments of Disney made its’ wide portfolio a strength. The media network segment owns television, radio and cable properties in the US and other...

SWOT Analysis of easyJet

Example example. Last modified: 2nd Nov 2020

This SWOT analysis provides an overview of EasyJet, a leading provider of low-budget, no frills air travel that services regional and some international airports throughout the UK as well as many cities in Europe. Although the low-cost airline...

SWOT Analysis of ExxonMobil

Example example. Last modified: 2nd Nov 2020

This SWOT analysis examines the strengths, weaknesses, opportunities and threats facing ExxonMobil, one of the world's largest oil and energy companies with operations in countries all over the world, including developed and...

SWOT Analysis of Flipkart

Example example. Last modified: 2nd Nov 2020

According to Pandey (2017), Flipkart offers numerous strong house brands. The...

SWOT Analysis of HMV

Example example. Last modified: 2nd Nov 2020

This SWOT analysis shows as the Strengths, Weaknesses, Opportunities and threats of HMV. Where the Strengths and weaknesses are the internal part of the organization whereas, opportunities and threats are the...

SWOT Analysis of HSBC Group

Example example. Last modified: 2nd Nov 2020

This SWOT analysis looks at HSBC Group, described as one of the world's leading financial institutions with banks located throughout the world, has recently seen profits decline more than expected. Participating in the global...

SWOT Analysis of Huawei

Example example. Last modified: 2nd Nov 2020

According to Qing & Ba, Zehou & Qing (2016), Huawei is known throughout the world for its dynamic properties in the electronics sector. This brand awareness has been driven further by the organisation's strategic marketing (Lu, 2016). Additionally, Huawei is...

SWOT Analysis of Johnson and Johnson

Example example. Last modified: 2nd Nov 2020

This SWOT analysis focuses on Johnson and Johnson, a global consumer healthcare company with a portfolio of subsidiaries that made medical devices, medical diagnostic equipment, biologics and pharmaceuticals as well as...

SWOT Analysis of Macy's

Example example. Last modified: 2nd Nov 2020

Macy's is a retailer dealing in apparel and fashion accessories and has been in existence since 1858. The company has over 857 stores that are spread across the 45 states in the United States...

SWOT Analysis of Marks and Spencers

Example example. Last modified: 2nd Nov 2020

SWOT analysis shows the internal business in terms of strengths and weakness of an organisation, opportunities and threats of the external business. SWOT analysis is meant to spark the strategic ray and to calculate the facts and...

SWOT Analysis of McDonalds

Example example. Last modified: 10th Nov 2020

McDonalds is the world's largest fast food restaurant chain and is ranked as ninth on the world's most valuable brands (as at May 2017) (Forbes 2017). This McDonalds SWOT analysis explores the strengths, weaknesses, opportunities and threats for McDonalds....

SWOT Analysis of Microsoft

Example example. Last modified: 2nd Nov 2020

Over the years, Microsoft has been the leading OS and software provider, which resulted in more than 90% market share for PC OS. Most of us grew up using its easy to use OS, are familiar with...

SWOT Analysis of Nike

Example example. Last modified: 2nd Nov 2020

This SWOT analysis looks at Nike, a global retailer that specialises in sportswear, including shoes, clothing and accessories. It is listed on the NYSE and is headquartered in the United States. Nike has offices all over the world...

SWOT Analysis of Playstation 3

Example example. Last modified: 4th Nov 2020

PlayStation is a gaming console brand of Sony Corporation, which was first launched in 1994, and it is one of their most successful brands in the market. They have introduced three versions of PlayStation and have sold more...

SWOT Analysis of Primark

Example example. Last modified: 2nd Nov 2020

According to Blythe (2012) in order for a firm to take stock of its internal position, managers apply the SWOT analysis. Primark uses this analysis in the following...

SWOT Analysis of Ryanair

Example example. Last modified: 2nd Nov 2020

Ryanair was the first airline established in Europe following the low-cost airline business model, hence the organisation has a large amount of accumulated expertise in the industry (Creaton, 2008). It is also the largest...

SWOT Analysis of Starbucks

Example example. Last modified: 10th Nov 2020

This SWOT analysis examines Starbucks, a global roaster of coffee beans and retail coffee house chain with locations in countries all over the world. This U.S.-based company has been doing more to expand its product and service offering, diversifying...

SWOT Analysis of TESCO

Example example. Last modified: 4th Nov 2020

This SWOT analysis assesses the TESCO Group, a global retailing powerhouse and portfolio of retail brands that offer food and non-food items in countries...

SWOT Analysis of Toyota

Example example. Last modified: 2nd Nov 2020

This SWOT analysis looks at Toyota, an automobile maker that now operates in nearly 200 countries around the world and is known for making fuel-efficient, economical vehicles, including cars, trucks, people carriers and sports...

SWOT Analysis of Toyota's Marketing Strategy

Example example. Last modified: 3rd Sep 2020

SWOT- Toyota featured in “One Team 2018 Super Bowl Advertisement” Strengths: Strong brand image Progressive technology Worldwide supply chain Rapid innovation abilities Strong emphasis...

SWOT Analysis of Walmart

Example example. Last modified: 2nd Nov 2020

This SWOT analysis examines global retail giant Walmart, a U.S.-based multinational company with locations all over the world. The company specialises in food and non-food items offered at significantly lower prices than the competition with...

SWOT Analysis of Whole Foods

Example example. Last modified: 4th Nov 2020

The following is a case analysis of Whole Foods Market this includes the use of SWOT to estimate Whole Food’s strengths, weaknesses, opportunities, and threats. Also, Key strategic elem...

SWOT Analysis of Wipro

Example example. Last modified: 2nd Nov 2020

Continuous innovation: Wipro Technologies has an efficient research and development facility that meets the global standards. In this regard, it continues to create new goods and services that attract the attention of new customers as well as...

SWOT Analysis of Zomato

Example example. Last modified: 2nd Nov 2020

Zomato is an online website that offers restaurant search as well as a discovery service. It provides the clients with a unique platform to assess choices for their preferred...